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Steven Robert Young
8 min read
Cross-Through: The Ultimate Sales Strategy EVERY Business Needs
Achieving consistent and greater sales growth requires more than just a great product or service—it demands a strategic approach that...
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Steven Robert Young
2 min read
5 Ways Cross-Through Disrupts the Sales Profession
Here are five ways in which Cross-Through is reshaping the sales profession: ​ (1) Cross-Through focuses on how sales occur, not on...
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Steven Robert Young
4 min read
Efficiency is NOT a Sales Solution
The value of efficiency is not merely to expedite work, but, more importantly, to improve profit from work. But do your efforts to...
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Steven Robert Young
5 min read
Hate Sales Work? That's Okay!
Sales: The Lifeblood of a Company, the Bane of Seller’s Existence  Let's face it, sales work can be miserable! Despite its vital role in...
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Steven Robert Young
3 min read
Success Does NOT Require Good Habits
Somewhere along the line, someone sold a falsehood about habits. Since then, the subject of habits has been popular among goal-oriented...
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Steven Robert Young
5 min read
SMART is Not Enough
Since 1981, SMART has been the go-to model for planning goals and deserves respect for its contribution to the subject. However, as we...
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Steven Robert Young
1 min read
Who Are Achievers?
Achievers are not always achieving . Sometimes, the ability to achieve must  be postponed or is made impossible by unforeseen...
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Steven Robert Young
8 min read
10 Hard Truths We Should Face
In a world preoccupied with feel-good mantras and motivational quotes, the process of personal growth has devolved into a superficial...
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Steven Robert Young
6 min read
The Ultimate Process for Achieving Success
(Abridged version) Steven Robert Young   You have an ambitious goal, but having a goal doesn’t mean you know how to succeed. Many goals...
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Steven Robert Young
3 min read
Success in One Step
While exploring the vibrant city of Yerevan, I faced the challenge of ascending the 572 steps of The Cascade—a stunning blend of art and...
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Steven Robert Young
5 min read
Start with Why-NOT
If you are unaware of how you could fail, you cannot be fully prepared to succeed If you have a goal or vision that is important to you,...
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Steven Robert Young
3 min read
Success Does Not Require Good Habits
Somewhere along the line, someone sold a falsehood about habits. Since then, the subject of habits has been popular among goal-oriented...
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Steven Robert Young
7 min read
If Sales is a Numbers Game, Why Are You Losing?
Somewhere along the way, the expression "sales is just a numbers game" stuck as the long and the short of the sales profession. Instead,...
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Steven Robert Young
5 min read
About Advice: Get Out of Your Way
We’re all interested in some kind of success in our lives. The road to success, however, is not always clear or trouble-free. We face...
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Steven Robert Young
7 min read
Sales Reps Vs. Sales Pros
S ales professionals are among business owners’ greatest assets. These talented and tenacious individuals manage and advance the...
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
Steven Robert Young
6 min read
IDEAL (Life’s Process for Success) Applies to You
Are you an IDEALer? An IDEALer is someone who discovers, develops, improves, achieves, and becomes who they are through a natural process...
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Steven Robert Young
8 min read
Improve Sales Naturally with IDEAL
Productivity You've likely heard it said: “sales is the lifeblood of a company." If you are interested in sales improvement, the question...
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Steven Robert Young
4 min read
How Efficiency HURTS Sales
Do your efforts to improve efficiency end up costing you sales? The value of efficiency is not merely to expedite work, but, more...
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Steven Robert Young
6 min read
What You Should Know About IDEAL
What is IDEAL? IDEAL is an acronym for five human characteristics that create a cyclical process useful in several applications. IDEAL...
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Steven Robert Young
7 min read
IDEAL for Personal & Professional Goals
IDEAL is an acronym for five human characteristics that comprise the most natural process to our development and the achievement of our...
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